Legal
Privacy Policy
Nuralm ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains what information we collect, how we use it, and the choices you have. Please read it carefully before using the Nuralm app or website at nuralm.bywillo.ai.
1. Information We Collect
Information you provide directly
- Account information — your email address when you sign up or log in.
- Onboarding responses — your goals, preferred content types, session length, frequency preferences, and initial mood check-in. These are used solely to personalize your experience.
- Profile information — any display name or profile details you choose to add.
Information collected automatically
- Usage data — which sessions you start or complete, session length, and in-app navigation patterns.
- Device information — browser type, operating system, and general device type.
- Log data — IP address, pages visited, referring URL, and timestamps.
Information we do not collect
We do not collect payment card details directly — payments are processed by Stripe, which has its own privacy policy. We do not collect biometric data, microphone recordings, or health data from device sensors.
2. How We Use Your Information
We use the information we collect to:
- Create and manage your account
- Deliver personalized session recommendations based on your stated goals and preferences
- Send login links and essential account notifications (we do not send marketing email without your consent)
- Analyze usage patterns to improve the app experience
- Comply with legal obligations
We do not sell your personal information to third parties. We do not use your data for advertising.
3. Legal Basis for Processing (US Users)
For users in states with applicable privacy laws (including California, Virginia, Colorado, and others), we process your personal information based on your consent (given when you create an account and complete onboarding) and our legitimate interest in providing and improving our services.
4. How We Share Your Information
We share your data only in these limited circumstances:
- Service providers — third-party vendors who help us operate the app (including our backend infrastructure and payment processor). These providers are contractually bound to protect your data and may not use it for their own purposes.
- Legal requirements — if required by law, regulation, or valid legal process.
- Business transfers — in connection with a merger, acquisition, or sale of assets, in which case your data would transfer to the successor entity subject to this policy.
5. Data Retention
We retain your account and preferences data for as long as your account is active. If you delete your account, we will delete or anonymize your personal information within 30 days, except where retention is required by law.
6. Security
We use industry-standard security measures — including encryption in transit (TLS) and at rest — to protect your information. No method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.
7. Your Rights
Depending on your state of residence, you may have the right to:
- Access the personal information we hold about you
- Correct inaccurate information
- Delete your personal information ("right to be forgotten")
- Opt out of the sale of your personal information (we do not sell data)
- Data portability — receive a copy of your data in a machine-readable format
To exercise any of these rights, email us at privacy@nuralm.com. We will respond within 45 days.
8. Children's Privacy
Nuralm is not directed at children under 13. We do not knowingly collect personal information from children under 13. If we learn we have collected such information, we will delete it promptly. If you believe a child under 13 has provided us their information, please contact us at the address below.
9. Cookies and Tracking
We use essential cookies required to operate the app (such as session tokens). We do not use third-party advertising or tracking cookies. You can disable cookies in your browser settings, though this may affect app functionality.
10. Third-Party Services
Our app uses the following third-party services, each governed by their own privacy policies:
- Stripe — payment processing (stripe.com/privacy)
- Resend — transactional email delivery
11. Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will update the "Last updated" date at the top and, for material changes, notify you by email or in-app notice. Your continued use of Nuralm after changes are posted constitutes acceptance of the updated policy.
12. Contact Us
If you have questions about this Privacy Policy or your personal data, contact us at:
Nuralmprivacy@nuralm.com